Tourism and leisure planning and strategy
The Travel and Tourism sector contributed over 10% of global GDP and jobs before COVID-19 cut revenues by half in 2020. Governments and stakeholders worldwide see a rapid rebound of the sector as vital to economic survival and must have recoveries strategies in place as travel restrictions lift.
Tourism projects make up a significant part of our business, and we pride ourselves on having worked on many large-scale global projects within multi-disciplined teams, offering strategic vision and extensive market expertise.
We work with local and national tourist organisations, countries, regions and communities. We are affiliate members of the UNWTO and have completed assignments for the World Bank, EBRD and the European Union.
Leisure destinations are an important element of the overall tourism landscape appealing to domestic and international visitors as well as local residents. Innovation abounds as consumers seek safe, accessible and fulfilling experiences – and property owners, a unique selling point to attract guests and generate consistent income. From sports facilities to wellness and spa destinations, theme parks to visitor attractions, Horwath HTL helps clients to identify and analyse alternative concepts and operators for any given location.
Services
- Destination and project strategy
- Concept development and master plan programming
- Market research, feasibility analysis and business planning